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Posts Tagged Blue Parachute

Apparel is a Wearable Business Card: Make it Look Good

When we think promo apparel, what comes to mind? Thick t-shirts? Flimsy drawstring bags? Baggy hoodies? Well, those don’t have to be what your business saddles itself with. There are so many more options when choosing apparel that present your business in a trendy and thoughtful light. Here are some options to think about: Flannel: […]

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Posted in: Promotional Products, Ways to Physically Brand your Company

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This is What Your Business Cards Need

While social media has become a major component of promoting one’s business, nothing can fully replace the impact of a physical business card. That impact might be even greater now that people aren’t expecting physical copies of anything anymore. But in a time of constant stimuli and new information passing through our brains nearly every minute […]

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Posted in: Ways to Physically Brand your Company

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10 Graphic Design Fails You Won’t Find at Blue Parachute

Graphic Design, in theory, is simple. Readable fonts, harmonious colors, short copy. But sometimes designers get it wrong and no one puts a stop to a bad design being printed. At Blue Parachute, we are constantly communicating with clients to make sure our work is approved, the corrections are made, and the right design makes […]

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A Crash Course on Color Theory and Why it Matters

Since so much of the business at Blue Parachute relies on creating designs for our clients, knowing color theory is a must. There is a science to how colors should be paired with each other and how people emotionally connect to color. We want the designs we create for our clients to be impactful for […]

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Choosing Digital Printing

In the continuously growing realm of promotional and print products, digital printing has made its mark as an imperative tool for just about every type of business. While our services range from traditional offset and digital printing to grand format banner and display printing, it’s not always clear which printing process makes the most sense. […]

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Posted in: Digital Printing in NJ

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The Effectiveness of Promotional Products

In an era when we are bombarded with on-screen marketing messages, It’s hardly surprising that more and more companies are turning to branded promotional items to put something tangible and even, dare I say, useful, into the actual hands of members of their target audience. According to a study conducted at Baylor University, promotional products […]

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Posted in: Promotional Products

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Physically Branding Yourself as a Company

When it comes to creating a successful company, certain physical elements such as signage and other graphic displays are more significant than many business owners realize. While your company may offer the greatest services and products in the world, if you are unable to capture the attention of potential clients and pull them in to […]

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Posted in: Ways to Physically Brand your Company

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