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Archive for Promotional Products

Pantone’s 2020 Color of the Year Hits Home

In case you weren’t aware, each year Pantone chooses a color that will set the tone for the coming year and dominate print, interior design, and fashion. For the 2020 year, Pantone has decided to name its color of the year Classic Blue. This shade is reminiscent of the sky at dusk and “it’s a […]

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Posted in: Digital Printing, Digital Printing in NJ, Promotional Products, Uncategorized

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Beautiful Design is Having a Moment. Will it Last?

Historically, graphic design exists to serve a singular purpose: to convey information clearly. Designers are taught to utilize grids in their design spaces, pay attention to numbers and ratios, and keep text readable above all else (even aesthetics). But it seems that recently, designers are challenging old standards in order to create new styles and […]

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Posted in: Digital Printing, Digital Printing in NJ, Promotional Products, Ways to Physically Brand your Company

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Paper is Your Business’ Secret Weapon

Gather round fans of The Office, we’re talking paper. Since we’re a printing company, we figured it’s time we talk about paper and how many options your business actually has and why you should take advantage and get creative! Creativity doesn’t just stop at typography and design, it extends to the paper as well. We […]

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Posted in: Promotional Products, Uncategorized, Ways to Physically Brand your Company

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2019 Trend Highlight: One Line, Many Designs

So we’re approaching the halfway point in 2019 (how is the year moving so fast?) and we think it’s time to start reflecting on the design trends we’ve been seeing more and more this year. Today we’re talking about brands using varying designs on their product packaging within the same line. So if we’re talking […]

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Tips for Decorating Your Fabrics

When designing apparel for your business, it’s important to take into account how your logo or any copy will be applied to the material. Some methods only work well for certain fabrics and some don’t work at all. This post is going to offer a quick cheat sheet so you can more easily design your […]

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Posted in: Promotional Products, Ways to Physically Brand your Company

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Apparel is a Wearable Business Card: Make it Look Good

When we think promo apparel, what comes to mind? Thick t-shirts? Flimsy drawstring bags? Baggy hoodies? Well, those don’t have to be what your business saddles itself with. There are so many more options when choosing apparel that present your business in a trendy and thoughtful light. Here are some options to think about: Flannel: […]

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Posted in: Promotional Products, Ways to Physically Brand your Company

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The Effectiveness of Promotional Products

In an era when we are bombarded with on-screen marketing messages, It’s hardly surprising that more and more companies are turning to branded promotional items to put something tangible and even, dare I say, useful, into the actual hands of members of their target audience. According to a study conducted at Baylor University, promotional products […]

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