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Posts Tagged graphic design

Typography: The Backbone of Good Design

When people think of typography, it’s easy to assume it’s just picking the right font. But there is so much more to it than that. Typography can make or break a piece of writing or your printed materials. Typography encompasses the overall style of the text and that style can either engage a reader or […]

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A Crash Course on Color Theory and Why it Matters

Since so much of the business at Blue Parachute relies on creating designs for our clients, knowing color theory is a must. There is a science to how colors should be paired with each other and how people emotionally connect to color. We want the designs we create for our clients to be impactful for […]

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