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While graphic design is seen as a utilitarian advertising tool, it can also be used as a form of activism. More recently, designers are straying from the old notion that graphic design should be devoid of emotion. Designers are breaking archaic rules that don’t serve their messages and they are bringing humanity to the artform. […]
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Leave a Comment (0) →If you’ve scrolled through social media over the past year, you might have noticed some graphic design styles that are jarring, simultaneously 90s retro and futuristic, and kind of ugly? But that’s not due to amateur designers; you can attribute that to a new movement in graphic design. What people are referring to as “ugly […]
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Leave a Comment (0) →For a few years, it seems like every new brand has the same logo, the same design, the same message: We’re hip, we’re young, we’re straightforward with zero frills. At first, it was cool to see a few brands stand out in their efforts to stay minimal and modern. It evoked this desire to pare […]
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Leave a Comment (0) →When we’re kids, we’re told to “sound out” words as we’re learning to read them. Even now, the voice in your brain is speaking these words in your head. So it’s safe to say that we can “hear” typography and graphic design. In an article published for AIGA’s Eye On Design blog, author Emily Gosling […]
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Leave a Comment (0) →For the general public, Instagram is a platform to document our lives through photos. But for others, it’s an invaluable tool to showcase creative work. There are all kinds of artists using Instagram as a portfolio to gain paid work and to connect with other artists. Instagram is the perfect intersection of entrepreneurship and artistic […]
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Leave a Comment (0) →When designing apparel for your business, it’s important to take into account how your logo or any copy will be applied to the material. Some methods only work well for certain fabrics and some don’t work at all. This post is going to offer a quick cheat sheet so you can more easily design your […]
Continue Reading →When we think promo apparel, what comes to mind? Thick t-shirts? Flimsy drawstring bags? Baggy hoodies? Well, those don’t have to be what your business saddles itself with. There are so many more options when choosing apparel that present your business in a trendy and thoughtful light. Here are some options to think about: Flannel: […]
Continue Reading →While social media has become a major component of promoting one’s business, nothing can fully replace the impact of a physical business card. That impact might be even greater now that people aren’t expecting physical copies of anything anymore. But in a time of constant stimuli and new information passing through our brains nearly every minute […]
Continue Reading →We’re all familiar with the colors of the rainbow: Red, orange, yellow, green, blue, indigo, and violet. But what about colors we’ve never seen? When it comes to creating new colors, we don’t “discover” them, and creating entirely new colors is rare. What we get, instead, are tweaks on colors that already exist. Those tweaks […]
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Leave a Comment (0) →Graphic Design, in theory, is simple. Readable fonts, harmonious colors, short copy. But sometimes designers get it wrong and no one puts a stop to a bad design being printed. At Blue Parachute, we are constantly communicating with clients to make sure our work is approved, the corrections are made, and the right design makes […]
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